Farming
Maui is a tropical agricultural powerhouse, and each region offers a unique way to experience "Grown on Maui" culture—from the massive pineapple fields of the Northside to the misty lavender farms Upcountry.
Westside: Kaanapali / Lahaina
While much of this area is dedicated to tourism, the fertile land above the resorts supports tropical fruit and organic vegetable production.
Farms & Markets
Farmers Market of Maui (Honokowai): An indoor-outdoor market famous for its massive selection of local fruits, prepared food (like acai bowls), and a health-food store vibe.
Napili Farmers Market: A mid-sized outdoor market open Wednesday and Saturday mornings featuring organic produce and local honey.
Lahaina Produce: A roadside stand near the "Sugar Train" station offering quick access to local pineapples and papayas.
Associated Businesses
Maui Dragon Fruit Farm: Offers guided tours where you can taste exotic dragon fruit and even go zip-lining over the orchards.
Maui Animal Farm: A petting zoo and farm experience in Launiupoko popular for families with young children.
Northside: Wailuku / Kahului
This is the commercial heart of Maui agriculture, where large-scale operations and the island’s biggest community gatherings happen.
Farms & Markets
Maui Swap Meet (Saturdays): Held at UH Maui College, this is the island’s largest open-air market. The back rows are filled with local farmers selling everything from taro to tropical flowers at local prices.
Kumu Farms (at Maui Tropical Plantation): A premium farm stand offering high-quality organic greens, sunrise papayas, and gourmet pesto.
Queen Ka‘ahumanu Center Farmers Market: An indoor market (Tues/Wed/Fri) inside the mall that is a staple for residents looking for fresh veggies.
Associated Businesses
Maui Tropical Plantation: A major agricultural hub that offers tram tours of diverse island crops including coffee, sugarcane, and macadamia nuts.
Maui Ammo and Gun Supply / Hardware Stores: Many Northside businesses double as agricultural supply hubs for the local farming community.
Southside: Kihei / Wailea
The Southside markets focus heavily on convenience for visitors and the luxury artisan scene found in the resorts.
Farms & Markets
Farmers Market of Maui (North Kihei): Located near Sugar Beach, this is a daily outdoor stand known for fresh coconuts (cut to order) and locally grown apple bananas.
Wailea Village Farmers Market: A curated Tuesday morning market featuring upscale local goods, artisanal honey, and high-quality produce.
South Maui Gardens: A plant nursery in the heart of Kihei that hosts an Artisan and Farmers Market on Thursdays, surrounded by lush tropical gardens and food trucks.
Associated Businesses
Yee’s Orchard: Famous for their seasonal Golden Glow Mangoes (widely considered the best on the island). They have a roadside stand on South Kihei Road.
Upcountry: Paia / Makawao / Haiku
Upcountry is the true "breadbasket" of Maui. The cooler elevation allows for crops like strawberries, lavender, and cool-weather greens that don't grow well on the coast.
Farms & Markets
Upcountry Farmers Market (Pukalani): The "Gold Standard" market on Maui. Held Saturday mornings at Kulamalu Town Center, it features the best selection of organic produce, fresh-caught fish, and artisanal cheeses.
La‘a Kea Community Farm (Paia): A farm and retail store on Baldwin Avenue that supports adults with disabilities and sells exceptional organic produce and local crafts.
Kula Country Farms: Known for their "U-Pick" strawberry fields and a year-round farm stand with incredible views of the valley.
Associated Businesses
Ali‘i Kula Lavender Farm: A world-famous destination for walking tours through rolling fields of lavender.
Surfing Goat Dairy: Offers tours and tastings of award-winning goat cheeses made right on the slopes of Haleakala.
O‘o Farm: Provides a premier farm-to-table lunch experience where you pick your own salad before it’s prepared by a chef.